How To Make Money On YouTube [2022] ⇄ 5 Highest Paid YouTuber Income Strategies

Starting a successful YouTube channel is not easy. It takes a lot of dedication, hard work, and some luck. And even then, it’s not guaranteed to be a success.

That said…if you have the time and!

☑ You are eager to tap into your creative side.

And be willing to put in an effort that goes into it consistently and patiently, one video at a time; then, sooner or later, you might be able to make money on YouTube.

So if you’re passionate about creating quality videos that will engage an audience, then come with me; read on; the content here might be of interest to you.

But, My oh my!

Who is the highest paid YouTuber in the world?

The most successful YouTube influences, content creators, and your everyday vlogger make more money than most could ever imagine.

How much do you think the highest-earning YouTubers make per year?

▣ Well, their earnings may astound you!

According to Statista, a leading market and consumer data company, the highest-paid YouTuber was Mr. Beast, and he made a whopping $54 million in 2021.

Last year, the top ten wealthiest YouTuber stars’ estimated earnings was a combined $304.5 million, as shown in the table below:

While earning millions of dollars in gross revenue from a YouTube channel isn’t for everyone, these figures are inspiring.

▣ Besides, contrary to popular belief…

Making decent money on YouTube is not exclusive to celebrities, musicians, comedians, influencers, entrepreneurs, or similar.

But be forewarned, as lucrative as YouTube might sound.

With YouTubers uploading 500 hours of video every minute, you know the competition is pretty stiff. Therefore it would be disingenuous for us to raise your hopes too high, especially if you’re starting your YouTube channel.

✔ Success essentially lies in your skills, energetic drive, and strategic approach.

That’s a post for another day. But, today, let us focus only on the following top-earning strategies for making money on YouTube, shall we?

Serving Ads is hands down the most popular way to earn from your YouTube channel. It is not the most lucrative revenue stream, though.

Ad revenue falls under the YouTube Partner Program (YPP).

At one time, YouTubers with newly created channels could access the monetization features to earn ad revenue through the YPP. However, the rules changed, and only a YouTube channel that meets the above requirements can be allowed.

🔹Why did YouTube resort to this?

Well, channels that reach the set threshold have enough content that helps YouTube determine whether they comply with acceptable policies and guidelines.

How do you join the YouTube partner program?

For a YouTube channel to be part of the YouTube Partner Program, these are the main requirements they need to meet:

• You must verify to be 18 years old or older.
• Link account to a parent or guardian if under 18 yrs.
• Your channel must have 1,000 or more subscribers.
• The watch hours of video accumulated over the past 12 months must be at least 4,000.
• Link the YouTube channel with your AdSense account.
• Ensure you come from a YPP-eligible country or region.

Suppose you meet all the requirements and qualify and get accepted into the YouTube Partner Program, and because this article is about making money, your next concern should be.

How many views do you need to make $1000 on YouTube?

To make $1000 per month on YouTube, based on the figures from the table above, for a $1 CPM, you need to generate around 33,500 daily views.

The higher the CPM and the better the retention rate, the fewer views you’ll need to make the same amount of money. For example, you’ll only need 480 daily views to earn one thousand dollars. Learn more about CPM vs. RPM.

☒ YouTube views don’t necessarily translate to revenue from YouTube ads.

YouTube Ads are profitable if your audience clicks the video ads or watches them for 10, 15, 30 seconds, or their entirety. So it is possible for a video with hundreds of views to generate more revenue than one with thousands more YouTube views.

The key is to produce more engaging videos that keep people glued to their screen and wanting more, and hopefully, constantly strive to improve the retention rate so that fewer people will skip the ad.

How much money does a YouTuber with 100k subscribers make?

How to enable the monetization features in the YouTube Partner Program

1. Sign in to your YouTube channel.
2. Navigate to the top right corner of the page and click your username or profile picture.
3. Click ”YouTube Studio.”
4. Find the menu on the left side and select the ”Monetization” option.
5. Carefully read through the YPP terms and click ”Accept” when done.
6. Connect your AdSense account with your YouTube channel.
7. Choose your monetizing options.
8. Wait for approval.

• What if someone gets rejected?

✔ In that case, people can re-apply after 30 days.

Is being a YouTuber worth it?

You may think you are posting advertiser-friendly content, but YouTube may think otherwise. Remember that YouTube rules are subject to change.

What will be the worst thing to happen if you don’t keep up with the updates?

• Then, it’s possible to get cut off when you least expect.

Even though you can contest when your content gets removed from the ad revenue scheme, there’s no guarantee that YouTube will reinstate back your channel status.

Another thing worth mentioning is that YouTube gets the bulk of its revenue through advertisements. The platform takes 45% of the ad revenue.

☑ By any means, no one is saying that YouTube ad revenue is not worth it.

The key is looking for other options beyond running ads.

Diversify your revenue streams to make the most of your creative work.

Let’s make one thing clear, selling merchandise this way is different from using the merchandise shelf featured in the YouTube Partner Program.

✔ The most apparent difference is that you keep 100% of profits from each sale.

We assume you have designed, created, and produced products that your target audience would likely be interested in buying. If that’s not the case, you can source products from manufacturers, suppliers, or wholesalers.

Another option involves partnering with an existing merchandising network like Don’t Forget to be Awesome (DFTBA).

☒ The problem with such networks is that you’ll face fierce competition from other YouTubers. Also, you’ll find it challenging to offer discounts, integrate content, or update your product catalog.

▣ When starting, handling the order fulfillment process might not be a problem because there will be few orders initially.

✔ As your business scales up, you may need to partner with a third-party logistics (3PL) company to help you with inventory management and shipping operations.

How can I promote my YouTube video for free?

There are a few different ways to promote your YouTube videos for free when you want to get as many people to notice your videos.

Because only a tiny fraction of viewers will click through and buy your merch, YouTubers have to be proactive to boost channel views exposure and increase engagement. Here are five ways to promote videos on YouTube Channel for free:

1. Run YouTube polls

First, you can create polls through the YouTube Community Tab.

YouTube polls are a fun and effective way to strike up a conversation and get more people engaged with your channel. For example, you can ask your viewers what type of content they would love to see featured next on your YouTube channel.

✓ Polls can be about anything, not necessarily your channel.

Ask them to reply with a custom request or increase the chances of getting feedback; give them a list of options to select.

2. Involve viewers in contests and giveaways

Free giveaways and contests are an excellent way of building buzz and attracting more channel subscribers. However, ensure the contests don’t conflict with YouTube terms and conditions.

3. Engage with the community in the comments

Don’t just focus on comments on your videos. Instead, regularly make an effort to look for videos from other YouTubers who produce topically related content to your channel and engage with them.

✓ Let’s say you deal with beauty and cosmetic products.

In that case, find videos on that topic and reply to the comments while providing hints that there’s possibly more information to learn on your channel.

4. Promote your YouTube channel on other platforms

There are plenty of opportunities outside of YouTube.

Any time you drop a new video, consider sharing it on Facebook, Twitter, and other social networks you have set up business profiles.

And if you come across questions on niche community forums like Reddit, and you have a video with the answers they need, share the link.

5. Don’t forget to invest in YouTube SEO

YouTube is a search engine. As such, it will prioritize well-optimized videos. So make it easier for your target audience to find your content.

✓ Optimized videos can also show up in Google searches.

A YouTube channel can also make money by marketing products and services of other brands’ merchant websites. Vloggers receive a commission if their influence is convincing enough to drive sales for products they recommend.

Can influencers do affiliate marketing without a website?

☒ You don’t need to own a website to do affiliate marketing.

☑ But time and time again, affiliate marketers who start and build their websites have the edge over those who rely only on YouTube and affiliate links.

YouTubers influencers with a blog gain more control and can implement advanced marketing techniques and tactics on their blog that is impossible to do on YouTube.

How YouTube affiliate marketing works in three oversimplified steps.

 ▣ How to promote affiliate links on YouTube videos

If you are a YouTuber new to the game, you’ll need to put this on hold until you have established a massive following.

In addition, you also need to prove yourself as an expert in your niche market that people love to associate themselves with; once you’ve built a following, brands will undoubtedly come looking for your services.

✔ Yes, some companies wouldn’t mind breaking their advertising budgets if you can help them share their products with your large audience.

• If you can negotiate better deals, there’s a massive opportunity for you to make money on YouTube with sponsored posts.

Data from SQWAD shows that YouTube influencer marketing services cost as follow:

 ▣ YouTubers with 10,000 subscribers charge an average of $200 per video

 ▣ YouTubers with 100,000 subscribers charge an average of $2,000 per video

 ▣ YouTubers with 1,000,000 subscribers charge an average of $20,000 per video

Once you hit a million subscribers, it’s easy to Charge brands up to $50,000 or more per video. That’s why you see some YouTubers making millions of dollars.

Please note you can sign an agreement with a brand to get paid on a performance-driven scheme. In other words, you charge based on the number of video views. Generally, influencers charge between $50 and $100 per 1000 views.

Getting your first deal can be uniquely exciting, but you’ll want to partner with brands you believe in or like. And while your subscribers trust your opinions and recommendations, keep in mind that they have their limits.

You must maintain transparency in all of your brand-sponsored content to sustain a healthy relationship with your audience.

☑ Also, be sure to follow Google’s Ad policies to the letter.

Don’t forget to notify YouTube that your video contains paid promotion. That option is found in the advanced settings tab of your video manager.

YouTube connects influencers with brands through the YouTube BrandConnect platform, formally known as the FameBit. But influencers have other great sites to join and connect with brands that are likely interested in getting things done.

 Where can you find brands looking to partner with YouTube Influencers?

You can sign up with as many influencer marketplace platforms as you wish to expose your channel to many potential brands.

Some sites will let you set up an account for free.

So take advantage of that. Although, to be honest, you’ll find more prominent brands on marketplaces where you pay platform fees.

YouTube creators who master the art and skill of creating viral videos discover that there are tons of media outlets waiting to reward their efforts.

☑ When a video gets mass attention from the public, TV news outlets, online news sites, morning shows, etc., will reach out to have a copy for their audiences.

Therefore, you can make money on YouTube by selling copies of your viral videos to media companies or other creators.

 ☒ Not every video a YouTuber create will go viral.

 ☑ That said, video bloggers can reap big from the few that go viral.

If you are getting started, it is imperative to have an About page on your account. In addition, please provide contact details to make it easier for potential clients to reach out for business inquiries should they be interested in your videos.

• Listing your video in marketplaces.

You don’t have to wait for TV news outlets to come looking for your video content.

Take the initiative to submit your videos on marketplaces like Jukin Media. Here, you will connect with big media companies like NBC, CNN, FOX, BBC, ellen, and CBS.

When your videos live in a marketplace, it will be easier for media houses or interested parties to find and purchase them.

There are a few ways to make money from YouTube without creating your videos. But unfortunately, they require more skills and financial resources to make it work.

☑ One way is to be an advertiser and use Google display ads to run and manage advertising and marketing campaigns on YouTube that send traffic to offers.

▣ Another way of making money without uploading videos you create from scratch is s by reusing other people’s content. There is a library full of freely available videos that fall under the Creative Commons license – CC-BY license.

In addition, some licenses provide room to make adaptations to videos.

You can use and tailor that content as much or as little as needed, and don’t forget to give credit to the original creator by linking back to the source.

There you have it, a list of the top five income strategies that the top wealthiest YouTubers use to make money on YouTube.

Now, go and start to put it to work, and may prosperity follow you each day.